Bob Higgins
Head of Creative, W!LDBRAIN

A longtime champion of children's programming and an esteemed veteran of the entertainment industry, Higgins joined W!LDBRAIN in October, 2007 as Head of Creative, where he oversees the company's television and feature film development, production and acquisition activities. Higgins is also an executive producer on the feature film, Underdog.

Before joining W!LDBRAIN, Higgins was Senior Vice President, Programming and Development for Cartoon Network's kids businesses, where he managed Cartoon Network's development, production and programming departments and oversaw new original animated series, shorts, Cartoon Network features and specials. He also supervised acquisition for Cartoon Network US, of both international and domestic off-net kids' programming, including anime series and theatrical feature films. Among the many accomplishments during his tenure with the network, Higgins oversaw the development, production and launch of a number of hit series, including Chowder, Foster's Home For Imaginary Friends, My Gym Partner's A Monkey and Camp Lazlo.

Prior to Cartoon Network, Higgins was the Senior Vice President and Executive Producer for Classic Media, Inc. in New York City. Prior to his role at Classic Media, Inc., Higgins served as Senior Vice President of Creative Affairs for Sony Pictures Family Entertainment (SPFE), Vice President of Creative Affairs at Columbia TriStar Television Children's Programming and acted as Director of Development at Nelvana Communications.

Higgins is based in the New York City office.